☝️Selection of works I had the opportunity to create and direct. Looking forward to update this compilation soon.🤓

Microsoft Anti-Bullying GIFs

Partnering with folks from Edelman we created GIFs for teens to speak out against cyberbullying. The animations were uploaded to Giphy website which feeds the most popular messenger platforms. Kids can use these to speak up, be a friend and turn negativity into positivity during National Bullying Prevention Month and beyond.

#illustration #animation #concept

Mime Academy

Virtual reality is on the rise, but no one has made use of the ridiculous arm gestures people make while using a VR headset. Mime Academy puts those arms to use, but teaching you how to become a mime.

#concept #artdirection #scenedirection


Animations for a design proposal I made in my time freelancing with the talented folks from Collins.

#concept #illustration #animation

XFINITY - WaitBot5000

Gamers want to play more and wait less on-line. On a busy game convention wouldn't be different.
#concept #artdirection #scenedirection

Gold - 2015 Addy Award
Shortlist - 2015 Cannes Lions

Also shot...

Apple's "Shot on iPhone 6" campaign consists of beautiful photographs taken with iPhones. The campaign's only flaw is that it ignores the most common type of photos iPhone users take: unflattering ones. We set out to solve that problem by installing our own satirical versions of the ads around San Francisco. Within 24 hours of launching the Tumblr, the project received global attention and media coverage.

#concept #artdirection

Google Cloud

Google Cloud offers the most secure, heavily tested, end-to-end cloud infrastructure to date. But that doesn't sound very "Googly." 
So we created an international campaign using a language that every CTO, CIO and ITDM on the planet could could understand: The language of memes. Made these with the great ElevenInc and Cut&Run teams.

#concept #artdirection #animationdirection

Google Cloud

I was invited by friends from ElevenInc to help develop a series of concepts/characters for a Google Cloud campaign. Working closely with Buck, we turned my sketches into polished 3D illustrations. This was a fun one. 

#concept #illustrationdirection

Red Bull - Interactive Instagram Stories

Play with it at Red Bull's Instagram account

#concept #illustration #animation

Doritos - Bold Emojis

The challenge was to create a light content that catches people attention in the middle of the Facebook time-line chaos. So Doritos Bold Emojis were born. Taking advantage of Facebook auto-play video feature, we were able to surprise people connecting regular emojis with animated bodies.

#concept #illustration #animationdirection


Title treatment for video content.

#illustration #animation


Illustrations for a launching campaign of a sneaker line in Brazil.
#concept #illustration

Screen Shot 2018-12-10 at 11.58.04 PM.png

Xfinity - The Parallel U-Verse

I had the opportunity to create this TV campaign while working at GoodbySilverstein&Partners. The brief was to deposition AT&T's U-verse, one of Xfinity's primary competitors, as using old and slow technology.

#concept #artdirection

TED Talks 4/20

Some friends and I set up a fake TED Talk stage at the 4/20 Festival in San Francisco for people to share their ideas
#concept #artdirection

See all the talks here.

Air Show Remote Control

When the Blue Angels came to town for San Francisco Fleet Week, my buddy Pablo (the talented actor on this video) and I decided to shoot a little goofy video. 
#concept #artdirection #scenedirection